By Andrew Griffiths

ISBN-10: 1741750075

ISBN-13: 9781741750072

Practical tips about ads services easily, successfully, and with no gigantic price range abound during this conversational enterprise ebook. step by step recommendation is out there on developing an commercial, purchasing advertisements house, and making sure that ads are potent. ads in newspapers, magazines, at the radio, tv, the net, and on billboards are lined. simply digested assistance that take just one minute to learn verify advertisers get the main bang for his or her greenback. A word list of advertisements phrases, a consultant to shrewdpermanent advertisements phrases and words, and black varieties and checklists around out this easy-to-use volume.

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Extra info for 101 Ways to Advertise Your Business: Building a Successful Business with Smart Advertising

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The tabloid still has strong credibility building power, even if readers are not as gullible as we all were a few decades ago. By advertising your business in the newspaper people will begin to form opinions about your business and if your advertisements are good, these opinions will be favourable. For some businesses this benefit is not considered when planning their advertising. They form their opinions on whether or not an advertisement works simply by the immediate results. I have observed that the more a business advertises over a period of time, the better the results become.

19 101 Advertise 29/6/06 1:41 PM Page 20 101 WAYS TO ADVERTISE YOUR BUSINESS 4 Placement is critical Deciding where to place your advertisement in any newspaper is often a tough decision. Newspapers are divided in sections and it is normal to pay more for prime locations. Some of the most popular places (and this generally means the parts of the newspaper that are read by the most people) will cost more than other areas. Early in the newspaper (called early general news) is considered a prime location.

If you ask a question the reader will attempt to answer it. Questions stand out and they draw a reader’s eye to the advertisement. Likewise there are many words that can be used to draw attention to an advertisement. At the back of this book I have included a section of words that attract attention in advertisements (see page 214). These can be adapted to suit your business and the products or services you are selling. All too often modern design and trendy looks overshadow the desired end result of an effective advertisement.

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101 Ways to Advertise Your Business: Building a Successful Business with Smart Advertising by Andrew Griffiths


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